‘SEO’ stands for search engine optimization, which is a digital marketing strategy that focuses on your website’s presence in search results on search engines like Google.
SEO is a measurable, repeatable process that is used to send signals to search engines that your pages are worth showing in Google’s index and When you understand how SEO works, you can use different tactics to increase your visibility in search results.
Basically Google uses a complex mathematical formula called an algorithm to give a score to every website and every search people to do in Google to figure out which website should rank best for what people are looking for.
Why is SEO important?
The vast majority of online experiences begin with a search engine, and nearly 75% of searchers start their searches on Google.
Combine that with the fact that the first five results on Google get 67% of all clicks, and you get an idea of why search engine optimization is so important.
Why invest in SEO with The Studio 4?
With the majority of internet journeys beginning on search engines, to have a website which is not optimised is going to be detrimental to your business. 81% of shoppers conduct online research before making big purchases and therefore even if you don’t have an e-commerce shop you still need to be discoverable online.
For B2B companies Google has stated that 71% of B2B researchers start their research with a generic search. Ensuring you are part of the mix is essential for winning business and being competitive in your marketplace.
What our SEO packages include:
- Keyword research
- Content writing
- Site optimisation
- Site auditing
- Link building
- Analytical reporting
Want to see how your website performs right now?
We can give you a free audit of your website. You have no obligation to take up any of our services. Fill in the form on here and we will get back to you.
We have been offering SEO from our office in Telford, Shropshire for many years. Our team is experienced in optimizing both local and global websites. Our aim is the same as yours. We want to see results, we want to help you improve your traffic and we want to get you more business.