Google is now changing how it views optimised anchor text and linking back to websites via news pieces. This will have a big effect on article submissions, social media and news pieces, which are fast becoming a critical factor in a websites performance. These new guidelines will probably be trafficked to a similar level as keyword stuffing in which if you over optimise a page with certain words that may not be of relevance, google frowns on this and actually down grades the page. Likewise with these new guidelines it will prevent people linking unrelated pieces and also prevent people from trying to “over anchor” a particular piece. These practices are something in which we abide by at The Studio 4 anyway (ensuring we only link relevant content!) . How strict these guidelines will be only time will tell. I would expect that the main reason for the shift is … [Read More]
HTML5 gives users a better web browsing experience than its predecessor across all devices ranging from Smartphones like the iPhone or Android, Netbooks, Ipad’s & other Tablets and of course Computers.
Growing smartphone use for accessing the internet
A large number of users use smart phones to access the Web these days. This trend is only expected to increase in the future. Devices like iPhones, Androids, Windows mobile are being used to check mails, post updates on Facebook and Twitter, post on blogs or to catch up on the latest news. Smart phones are literally connected to the Web 24/7 any emails, replies to your status update or picture uploads can be viewed back almost instantly.
Strong commitment and support from leading web companies
Several leading companies like Apple, Google and Microsoft have committed their support to the development of HTML5. This has made it possible to bring … [Read More]