There are many social media platforms which all offer different things and it can be difficult to know which one will benefit your business the most. Facebook and LinkedIn are two of the biggest platforms available and have a few key differences when it comes to the audience.
A quick recap
LinkedIn is a social media platform with the main purpose of providing networking abilities for professionals. Initially LinkedIn was created to offer a recruitment platform to businesses, however in time it has developed to boast many features including, status’, blogging, and private messages.
In comparison, Facebook was specifically created as a place for the general public to share and communicate. The “sharing” element of the platform is its most prominent aspect, but similar to LinkedIn, Facebook now has many other features to reach audiences.
Both platforms come with a group feature that enables you to connect with other people … [Read More]