Month: June 2012

Kogan is slapping a 6.8 per cent tax on customers accessing the company’s website on the Internet Explorer 7 (IE7) browser.

The world first tax will be applied to all products on the Kogan.com website when accessed through IE7. “Internet Explorer 7 has long since passed its use-by date. It’s a constant source of frustration for our web guys and we’re sick of burning cash on a browser that hit the market nearly six years ago. It goes against everything Kogan stands for,” said Ruslan Kogan, Kogan founder and CEO, in a statement.

Customers visiting the website using Internet Explorer 7 are met with a message saying,

‘It appears you or your system administrator has been in a coma for over 5 years and you are still using IE7. To help make the Internet a better place, you will be charged a 6.8% tax on your purchase from Kogan.com. This … [Read More]

Firstly what is Alexa? Alexa determines how popular a website is and places it within it’s online ranking system. This is made up of websites from all over the world, ranging from websites as big as Google and Facebook to ones so small you’ve probably never heard of them. These ranking scores are highly respected within certain circles but many people believe this is a not an accurate way to measure a sites online presence.

The Alexa toolbar is available for free download. It enables users to measure their own traffic and check out competitors. This sounds like the most ideal and simple way to measure your websites traffic, however after looking a little deeper several problems are quickly unearthed. Alexa has been accused by many bloggers of being biased. Alexa even states websites associated with it such as amazon.com are overrepresented.

One thing they are keen not to mention … [Read More]