Right so where do we start with SEO? Well one of the most important things of course is the content on your site. What people read when they come to your site shows what your all about. Search engines have come a long way since the early days of the web, but they’re not as sophisticated as you might think. There are now two sides to copywriting for the web, on one hand you need to ensure you use the keywords that you wish to rank for. On the other hand you need to write quality content and avoid keyword stuffing so that you do not alienate your reader’s.
Ensuring Keyword inclusion
Search engine’s can still only understand what you are talking about if you make it digestible for them. This often means being clear and concise about what it is you are hoping to achieve. Term’s that are used … [Read More]